The most beautiful website in the world
is not much good if no one can find it.
If you already have a website but feel that it’s not getting found on Google or other search engines, it could be because no work has been done to optimize it for search engine visibility.
In many cases this is down to improper or lack of meta titles, descriptions and the proper keywords within the page content. I’ve even seen websites that were built by designers without any of this being done at all.
Another thing that is often overlooked is internal linking. Search engines like Google look at how many internal links there are to a page to determine that page’s importance.
Additionally, from a visitor point of view, internal links help them navigate their way around your website more easily. Where possible, internal banner ads can also be used to inform and promote other pages and services. The more user-friendly your website is, the higher search engines will rank it.
I will analyze your website and do keyword research which will determine the best search words to connect potential customers with your website. Then I can either make the necessary changes or suggest changes to you.
There is no magic bullet to SEO, and while I expect you are familar with all those spam emails promising to get you on the first page of Google, it’s never always that simple and quick. However, there are many things that can be done to get your website seen where it is not being seen, increase your search engine visibility and improve the chances of climbing up the search engine rankings.
I have worked with several clients who have seen a huge improvement in their traffic and custom.
Local Andover osteopath, Beth Lawrence, had a basic website but it wasn’t getting found when people searched for Osteopath in Andover. This was simply because her whole site and pages were not optimised for this search term. After completely rebuilding her website, doing extensive keyword research and re-writing all meta titles, descriptions and page content to more closely match what her potential clients would be searching for, she climbed to page 1 of Google for that search term after just a couple of months and her bookings and enquires increased.
Pro photographer, Melvin Nicholson, came to me looking to improve his website and increase the search engine visibility of his photography workshops. By building new landing pages for each of his workshops and optimizing them with the relevant and best search terms, and setting internal links and ads, he has seen his workshop pages shoot up the rankings, and even got up to page 1 for his Iceland photography tours, a very competitive term.
I offer affordable SEO services on an hourly rate basis. I will analyze your website and give you a no obligation estimate of how much it would cost. Many offer a fixed SEO package, but these I feel are unfair because it may be that your website is small and only needs, or you want, some basic SEO work which could be just a two-hour job. Or maybe you want a more in-depth overhaul of your website. It could even be that you want a whole new website design. When I design or redesign a website I build in the SEO from the ground up.
Rodney O Callaghan Photography2024-02-10Ian has designed the most fantastic website for my photography workshops & tours business. From the very beginning Ian has been an absolute pleasure to work with. He is professional, enthusiastic and very personable. Not only did Ian work with me on my vision of what I wanted the website to accomplish, he also made numerous fantastic recommendations on how the website could further be enhanced and optimised for best performance and reach. Ian provided regular updates on how the site build was progressing and has talked us through all aspects of the site and it's running since it went live. He has great patience and answers questions without any delay. With his knowledge, expertise and recommendations I now have a website I feel truly showcases my photography business. I have no doubt my business will 100% benefit from the new website Ian has created. I would highly recommend Ian and the fantastic services he offers. If I could give 10 stars I would!Claudia Daniels2023-12-01I highly recommend Ian Middleton Web Design Services. He is great to work with, highly knowledgeable, professional and efficient. The traffic to our website has increased thanks to his SEO program and smart web design. Our website is easier to use than before and has many more features. I would like to thank Ian for promptly meeting each of our requests for the site during its development and for his patience and excellent guidance.Sarah Howard2023-07-23Ian Middleton designed a website for my photography workshop business. He is brilliant to put it simply. As a photographer himself he understood my needs and made helpful suggestions throughout regarding the design and also how we could optimise the website for SEO. He was, and continues to be, incredibly helpful and patient, and is always there to offer advice and assistance should I need it when updating the website myself. I wouldn't hesitate to recommend him to anyone looking for a great looking and well performing website at a reasonable price.Julian Elliott2023-07-18Ian created a website for me that has changed my business. Through his extraordinary efforts I now have a website that not only showcases the work that I do as a photographer but also gives me a storefront for my photography tours. Ian goes beyond what you would expect from a website designer. He's always on hand to help out and also show you too how it is that you can keep his sitebuild up to date. I cannot thank him enough for his amazing work which continues.dani perez2023-05-18Ian is a professional specialist in web design and above all in customer service. I am very grateful for his good work. Daniel, Spain.paul placitelli2023-04-20What can I say! Ian was fantastic from the beginning concept to completion of the project and beyond with ongoing support. He listened to the vision I was after and made suggestions, not only with the design process, but also how he could optimise and maximise the platform online. Ian kept me informed with regular updates throughout, providing visuals on how the design was looking. Ian also provided me with ono to one training on how to amend and update the web page, during and after completion. He has a very calming and nurturing teaching style, and is very patient, which is great, as it can take me a while to grasp technical information! His knowledge on web design is top class and he really knows his stuff, to be able to advise as to the best design for your needs.I am so pleased with the platform he has created for me, and I am already experience an uplift in customers since the launch. I would thoroughly recommend Ian to anyone looking for this service, without hesitation. Paul Placitelli.Caroline Hurt2023-03-02Ian has been fantastic at building my photgraphy website form scratch. He has also been very helpful at following up with any teething issues I had. I would highly recommend.Louise Welcome2023-01-06I have known Ian both as a photography tutor (some years ago) and as someone who I really wanted to take charge of building my website. His guidance and patience with me has been utterly appreciated. His objective approach to building my website has also meant that I have had the courage to 'let go of my darlings' so that the end product is impactful and competitive. I now have a website that is visually strong, incorporates my youtube channel and is visible - it's now down to me to develop my marketing strategy to take full advantage of his excellent work! Thank you Ian.Paul Thomson2022-07-14Ian did a great job in providing me with a report on what I should change on my website. After agreeing the work Ian kept me updated throughout the whole process and made sure I was happy with what was done. After the work was complete he showed me what a difference it had made especially to SEO and that showed straight away in Google search results. I can totally recommend Ian’s services he is absolutely fantastic at what he does and a pleasure to work with. Highly recommended ⭐️🌟⭐️🌟Total Productivity2022-02-18My finished website is leaps ahead of what we had before and showcases the strengths of my business. Overall the experience of working with Ian has been outstanding, I couldn’t ask for more.